Hulu is coming to Canada! Ok, not really, but there is a step towards offering online TV called RODO — Rogers On-Demand Online.
The site will launch November 30th with approximately 1,500 videos and 15 content providers, but I've had a chance to poke around it a bit. The content is limited for now but they plan to add one new content partner every week for the next 12 months. The videos stream with ease and have an ad at the beginning of the show or inserted in it — which is a relatively minor thing.
The drawbacks? It is only for Rogers customers, only in Canada, and there is no option to embed shows on blogs or other sites. Hopefully that will come in time.
I've never seen Hulu, being geo-blocked, but I had hoped Rogers announcement was going to be a partnership with Hulu. No luck, but this is at least a move towards the cable companies and broadcasters loosening the reins on content and letting consumers have some choice. I'm willing to give it a shot.
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